Some Details

The brief instructed me to develop a campaign for the Renaissance Theatre that consists of the following elements:

  • Logo
  • Icons - to represent the Dance, Music, Drama and Opera performance genres:
  • Signage - A representation of the logo to be used as signage at the entrance of the theatre

All of the icons were required to have a strong visual consistency. No text was to be designed with the icons; therefore the image needs to clearly communicate the genre.

Logo Variations

Typography

Icons

rt-icon-1

Dance

rt-icon-2

Drama

rt-icon-3

Opera

rt-icon-4

Music

Brand Colours

Primary Colour

#1F1F1F

Secondary Colour

#CEBE91


portfolio-powerbloc
portfolio-campus
portfolio-theatre
portfolio-smartfin
portfolio-services
portfolio-farmhouse